Use this template to analyse your adverts:
Title of the Advertisement: 2020 Yamaha R1m and R1
Brand/Product: Yamaha
Duration of the Advertisement:60 seconds
Brief Overview/Summary: Motorcycle
1. Target Audience
Adults (18 above)
2. Message and Purpose
New design, new version, more features.
To inform the audience that they have released a new design and a new version.
3. Meaning and Interpretation
Speeding to make the video look cool and extreme
Interpret the symbolic meaning and subtext that may exist in the ad's imagery and language.
4. Effectiveness
It's very effective. The design of the motorcycle is relly solid
It's replaying the past R1 designs to show how far Yamaha has come along
5. Personal Response
The advertisement really got me interested in the sound and design
It made me feel excited about it because I'm a Yamaha fan (not biased)
6. Comparative Analysis (Optional)
I can say that this ad is similar like other motorcycle ads such as Ducati, Honda, etc
This ad, stands out from the others because it showed their history of the design.
Use this template to analyse your adverts:
Title of the Advertisement: Barbie Doll advert
Brand/Product: Barbie
Duration of the Advertisement: 30 seconds
Brief Overview/Summary: Barbies
1. Target Audience
Young girls (4 - 18)
2. Message and Purpose
New tools, new colours, new accessories
To inform the audience that there are new characters
3. Meaning and Interpretation
It uses black people to inform that it is available for both race.
4. Effectiveness
I think it's effective because kids love to play with dolls.
It showed happy kids to make it seem like it's fun to play with the dolls
5. Personal Response
As a boy, ye... nahh I was not interested at all
6. Comparative Analysis (Optional)
If relevant, compare the advertisement with other ads from the same brand or competitors.
Discuss how this advertisement stands out or differs from others in the same category.
Use this template to analyse your adverts:
Title of the Advertisement:
Brand/Product: Cadbury
Duration of the Advertisement: 90 seconds
Brief Overview/Summary: Monkey playing drums
1. Target Audience
All ages
2. Message and Purpose
Chocolate gives you power of monke
To make people buy the product
3. Meaning and Interpretation
Random
Chocolate gives you energy
4. Effectiveness
Its quite effective because, young people will talk about it because its random.
Its using a gorilla to attract the attention of people because they will think its humorous.
5. Personal Response
I think its quite random and the music is what attracts me the most
idk
6. Comparative Analysis (Optional)
If relevant, compare the advertisement with other ads from the same brand or competitors.
Discuss how this advertisement stands out or differs from others in the same category.
Use this template to analyse your adverts:
Title of the Advertisement: Money Super Market "That's how I roll"
Brand/Product: Money Super Market
Duration of the Advertisement: 60 seconds
Brief Overview/Summary:
Target Audience
Middle aged people (18 - 40)
2. Message and Purpose
You can get insurance through the company
To get people to save up money
3. Meaning and Interpretation
It uses hood language
Interpret the symbolic meaning and subtext that may exist in the ad's imagery and language.
4. Effectiveness
It may not catch younger audience but it may catch young adults
It uses Snoop Dogg because he has both young and old audience so the advert attract more audience
5. Personal Response
Share your personal opinion and reaction to the advertisement.
Reflect on how the advertisement made you feel and whether it resonates with you.
6. Comparative Analysis (Optional)
If relevant, compare the advertisement with other ads from the same brand or competitors.
Discuss how this advertisement stands out or differs from others in the same category.
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