Branding Research

 This blogpost will show you our branding research of Vacations which is the band that created the music we're using as a project. 

Vacations

Social Media

Up above this text are screenshots of Vacations' social media. We can see that their social media posts are more chill and vintage vibe as well as having their instagram page filled with memes, rather than their type of music whereas it has more of a sad vibe. We can see that their profile pictures on these three social media always have a complete group of their band.

The album covers have a very chill vibe and very simple photographs taken, except for the album "Vibes" where I'm guessing it's a drawing of leaves. These simple photographs on their album makes them good to look at because it gives the audience a very chill vibe. This conforms to their genre which indierock bands are usually low budget

• Music videos

• (Magazine shoots/interviews)

What brand identity are they giving off?

What is their persona? 

What image are they creating for themselves, how?

How do they speak to their fans?

What visuals link all of the media products together?

How could this artist influence you?